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AI Trust to Grow 15% by 2030, Reshaping Consumer Behavior
Consumer trust in Artificial Intelligence is projected to increase by 15 percentage points by 2030, significantly outpacing other information sources. This surge in AI reliance is reshaping purchase decisions, with a growing portion of consumers, currently 31%, using AI in their buying journey, up from 18 months ago.
Investors should monitor how companies, particularly those in the consumer discretionary and technology sectors, are adapting their growth strategies to account for the increasing influence of in consumer decision-making and the rising importance of value and well-being.
